Sky Organics
Project Scope
As a remote freelance resource for Sky Organics, I supported their internal team from both a production and creative standpoint. The Sky Organics mission is to provide humankind with access to sustainable beauty care that is good for people and good for the planet. It was important that design felt clean and fresh, but still had enough pop to stand out in a busy field both with consumers, and trade environments such as Expo West.
Still navigating some of the “newness” of Amazon A+ Premium content, while working hand-in-hand with marketing, I developed a consumer journey to help tell the brand story (even spending time in Amazon’s Seller’s Central).
Created informative content with third parties to add validity and confidence to brand claims.
And of course there was a ton of product packaging production, digital renderings for retail presentations, and line extension creative exploration (concept package design examples available upon request).